Certis Biologicals Appoints Eda Reinot as President and Future CEO

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Certis Biologicals, a global leader in bio-based agricultural solutions and a wholly owned subsidiary of Mitsui & Co., Ltd., has announced the appointment of Eda Reinot as its new President. Reinot will transition into the role of Chief Executive Officer in the near future, marking a significant step in the company’s evolution.

Eda Reinot joins Certis Biologicals with extensive experience in agricultural innovation. Prior to her new role, she served as Vice President at Indigo Ag, where she was responsible for overseeing research and development (R&D), regulatory affairs, quality control, bio-processing, and international product development. Reinot’s career also includes notable R&D roles at BASF and a position as Global Head of R&D at Becker Underwood.

In her new role at Certis Biologicals, Reinot will be at the forefront of a company renowned for its comprehensive portfolio of over 40 products designed to manage pests, diseases, and weeds across various crop types. Certis Biologicals holds more than 300 global registrations for its products, which include well-known brands such as Double Nickel®, Howler EVO®, and Theia®. Recently, the company has introduced new products like NemaClean® bionematicide and Convergence® biofungicide, aimed at enhancing large-acreage cropping systems.

Reinot’s appointment comes at a time when the biological solutions market is experiencing unprecedented growth. She emphasized the importance of continuing Certis Biologicals’ commitment to science-based innovation. “The growth in the biological market has been unparalleled over the past decade,” Reinot said. “Certis Biologicals has consistently led based on its strength in and commitment to science-based innovation. This science-led approach is critical as we continue to bring to market products that help growers feed the world while enhancing the sustainability of their land, resources, and operations.”

Hitoshi Kudo, General Manager of the AgriScience Division at Mitsui & Co., Ltd., expressed optimism about Reinot’s leadership. “Certis Biologicals is an integral part of our Ag strategy, which aims to create value for our customers, partners, and society,” Kudo said. “We believe that Eda’s expertise and leadership will accelerate the growth and innovation of this business.”

Certis Biologicals, with its global distribution network spanning over 50 countries, is dedicated to meeting the challenges faced by modern growers. The company’s mission is to support the agricultural community in feeding a growing global population while maintaining the health of natural resources and environments.

For more information about Certis Biologicals, their innovative solutions, and their commitment to sustainability, visit their website  or follow the company on Facebook, Twitter, LinkedIn, and Instagram.

 

 

Source – Certis Biologicals

 

 

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