Partnership Poised to Accelerate Adoption of Cost-Effective Mycorrhizal Inoculants in One of the World’s Largest Agricultural Markets

Groundwork BioAg, the largest global producer of mycorrhizal inoculants, and ADAMA Ltd., a leading global crop protection company, today announced an exclusive commercial agreement to offer Rootella® mycorrhizal inoculants to Chinese farmers. This collaboration builds on Groundwork BioAg’s successful introduction of Rootella to local distributors in China earlier this year, following the product’s approval for commercialization in 2023.

China represents a significant opportunity for mycorrhizal inoculants, with approximately 127 million hectares of harvested cropland. Rootella, a biostimulant based on naturally robust strains of mycorrhizal fungi, offers Chinese farmers a natural and cost-effective solution to improve crop yields, enhance soil health, and reduce dependency on synthetic fertilizers. It is particularly beneficial for farmers growing vegetables, sugarcane, potato, and row crops, including cotton, corn, and soybean.

“Following the success of our local field trials and the positive response from Chinese distributors, this partnership with ADAMA marks a crucial step in our global expansion strategy,” said Hanan Dor, Chief Commercial Officer at Groundwork BioAg. “

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Groundwork BioAg and ADAMA Join Forces to Revolutionize Chinese Agriculture with Rootella® Mycorrhizal Inoculants

In a groundbreaking partnership, Groundwork BioAg, the world’s largest producer of mycorrhizal inoculants, and ADAMA Ltd., a global leader in crop protection solutions, have announced an exclusive commercial agreement to introduce Rootella® mycorrhizal inoculants to farmers in China. This collaboration marks a significant milestone, building on Rootella’s successful launch with local distributors earlier in 2023, following its approval for commercialization.

China, with its vast 127 million hectares of harvested cropland, represents a pivotal market for mycorrhizal inoculants. Rootella, a biostimulant derived from robust strains of naturally occurring mycorrhizal fungi, offers a sustainable solution for enhancing crop yields, improving soil health, and reducing reliance on synthetic fertilizers. The product is especially advantageous for crops such as vegetables, sugarcane, potato, and key row crops like cotton, corn, and soybean.

“Following the success of our local field trials and the enthusiastic reception from distributors, this partnership with ADAMA is a strategic step in our global growth,” said Hanan Dor, Chief Commercial Officer at Groundwork BioAg. “As farmers face increasing environmental and financial challenges, we are thrilled to offer them the world’s most concentrated mycorrhizal inoculants. Rootella empowers farmers to enhance plant health, sequester carbon, and achieve sustainable, productive harvests.”

The partnership builds on previous successes between Groundwork BioAg and ADAMA in other major agricultural markets, including India, where tailored mycorrhizal products have already transformed local farming practices.

“At ADAMA, we deeply understand the evolving needs of farmers in China,” said Helen Zhang, General Manager of ADAMA China CDC. “Expanding into biological formulations with products like Rootella aligns perfectly with our mission to support sustainable farming. This partnership allows us to offer innovative solutions that not only improve productivity but also promote environmental sustainability. By integrating biological options into our portfolio, we are committed to empowering farmers to thrive in today’s challenging agricultural environment.”

This initiative aligns with China’s 14th Five-Year National Agriculture Green Development Plan, which emphasizes resource conservation, pollution reduction, and low-carbon farming practices. The introduction of Rootella is timely, as it supports the nation’s goals for sustainable agricultural development.

Groundwork BioAg has already established a presence in China, with a representative office in Hainan province. Following successful trials in crops such as corn, soybean, wheat, cotton, and specialty crops in 2023, the company has been working closely with local distributors to expand access. Starting in the 2025 planting season, ADAMA will offer Rootella to its farmer customers across China.

This collaboration represents a significant advancement for Chinese agriculture, offering farmers a cost-effective, natural, and sustainable way to improve their productivity and reduce environmental impact. By combining Groundwork BioAg’s mycorrhizal expertise with ADAMA’s extensive distribution network and market knowledge, the partnership aims to revolutionize farming practices and set a new standard for biostimulant adoption in the region.

About Groundwork BioAg
Groundwork BioAg is the largest global producer of mycorrhizal inoculants, providing cost-effective, highly concentrated biostimulants to farmers worldwide. The company is committed to enhancing crop productivity, soil health, and sustainability through its innovative biological solutions.

About ADAMA Ltd.
ADAMA Ltd. is a leading global crop protection company, offering farmers effective solutions to optimize crop yields and overcome farming challenges. With a deep understanding of agricultural needs, ADAMA continues to innovate by integrating biological formulations into its portfolio, promoting sustainable farming practices worldwide.